Sales Transformation

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In the high-stakes world of selling complex B2B enterprise technology solutions, a finely-tuned, highly-consultative, world-class sales force is a competitive weapon– one that is required to maximize the opportunities in today’s technology market. Such a world-class sales force will be key to surviving and thriving in our increasingly complex, VUCA business environment where you, your ecosystem partners, and the clients you serve, must solve both technical and adaptive challenges.

Unfortunately, attaining the requisite knowledge, skill mastery, efficiency, and sales force effectiveness– and navigating the change successfully to reach that pinnacle– is a challenge that many organizations do not overcome. This is why digital transformation and sales transformation are required to realize your full growth potential– and this is how we at Fast Lane Digital can help you.

Sales transformation is a performance improvement methodology aimed at preparing and supporting a sales force to dramatically improve results. There are multiple possible paths to the sales growth you seek, and many pitfalls along the way, so let us guide you through selecting the right initiatives for your specific situation and executing with discipline to transform your sales force to capitalize on the opportunities ahead.


What's Stirring in the
Brains Of Our Experts

Digital Transformation Specialist

Dan O'Brien

Chief Operating Officer

My Technology Perspective

In addition to Dan being the LaaS and PaaS models and systems guru, his passion for everything learning makes him the prime specialist to support our client’s digital transformation initiatives.  Dan is excited to bring his knowledge and skills to enable corporations to exceed their digital business goals. 

Digital Transformation Specialist

Mike Kunkle

Sales Transformation Architect

My Technology Perspective

Mike Kunkle has worked for multiple software and SaaS companies, ranging from start-ups to Fortune 25 corporations. Most recently he held the roles of Sr. Director of Sales Enablement and Sr. Director of Sales Readiness Consulting for Brainshark, a leading sales enablement technology vendor. 

Free Resources and Tools to help
with your Digital Transformation

Resources | Insights

Why are all the horses in the barn?

Rob Batten

Why are all the horses in the barn? I use this phrase often when working with sales management during transformational engagements.

Apr 11, 2018